MECLABS Speaking Engagements
Key leaders from MECLABS Institute are available to speak at your next conference, company meeting or trade show.
With more than 3,000 hours of public speaking experience, our leaders and analysts bring a rare combination of hands-on marketing experience, customer behavior research, and innovative marketing and business strategy to your event.
What to expect from MECLABS speakers at your event
Each MECLABS speaker has a background in customer-first marketing and has worked with brands from around the world.
The speakers tailor presentations to each unique audience and are constantly working to optimize and perfect the content and the delivery of their presentations.
MECLABS presenters offer:
With over 20 years of research and reporting experience and an entire library full of research (which includes MECLABS publishing brand, MarketingSherpa), the MECLABS team is fully equipped with case studies and relevant examples from a variety of industries and circumstances.
MECLABS speakers have from 15 to 35 years of public speaking experience, ranging from private firms to large corporations to community gatherings to world-renowned events. Each speaker has his own personal speaking style and story. Click on the videos below to see which speaker would be the best fit for your audience.
Experiments presented by the speaker have undergone scientific validity checks, and the key principles derived from those experiments have stood the test of time through further experimentation, ensuring that your audience has accurate, actionable discoveries they can apply to their own challenges as soon as they leave your event. The audience will walk away with proven, practical takeaways and a firm grasp on new ideas, fresh thought leadership and potentially career-altering ideas.
Each speaker is an expert on a variety of digital marketing subjects. Key topics include, but are not limited to:
- Conversion optimization
- Value proposition development
- Content marketing
Invite a MECLABS speaker to your next event
Read the backgrounds on and watch sample excerpts from some of our most popular speakers:
About Flint McGlaughlin
Flint McGlaughlin is the managing director of MECLABS Institute, an independent research institution that has invested two decades and $130+ million trying to understand the fundamental unit of conversion: a "yes."
His personal work has focused on the philosophy of human choice, experimental design, and the cognitive psychology of conversion. McGlaughlin has written or edited more than 250 articles and texts, has won multiple awards and has been quoted in more than 10,000 online and offline sources.
McGlaughlin has patented 10 conversion-related heuristics, and he has conducted large-scale research projects in partnership with companies such as The New York Times, Google, Bank of America, Wells Fargo and Royal Bank of Canada.
He has lectured at major conferences and universities around the world, including New York University, Columbia University and the University of Oxford. He has also delivered keynote addresses for companies such as Cisco Systems Inc., Microsoft and Google.
McGlaughlin is also the author of The Marketer as a Philosopher: 40 Brief Reflections on the Power of Your Value Proposition. The book unveils a new way to look at marketing through the philosophical lens.
McGlaughlin also serves as the Director of Enterprise Research at the Transforming Business Institute, University of Cambridge (U.K.), as the former Chairman of the Board of Governors for St. Stephen’s University and as a former Trustee for Westminster Theological Centre. He originally studied philosophy and theology at University of London's Specialist Jesuit College.
He lives outside Helena, Montana.
Follow McGlaughlin on Twitter: @FlintsNotes.
Flint McGlaughlin's Speaker Reel
About Daniel Burstein
Daniel Burstein, Senior Director, Content and Marketing, MECLABS, oversees all editorial content coming from the MarketingSherpa brand while helping to shape the editorial direction for MECLABS — digging for actionable information while serving as an advocate for the audience.
Burstein is also a speaker and moderator at live events and on webinars. Burstein has 22 years of experience in content marketing, copywriting, editing, internal communications, sales enablement, and field marketing communications, and is the host of the "How I Made It In Marketing" podcast.
He lives in Jacksonville, Florida.
Rapid-Fire Results: Get quick ideas for improving your customer-first marketing (MarketingSherpa
Interested in having a MECLABS speaker at your event?
To inquire about dates and availability for your meeting or event, please fill out the form below, contact firstname.lastname@example.org or call 1-904-813-7000.
Flint McGlaughlin's lecture at Harvard University explores the personal-level value proposition.
Ways to Learn
Professor Theoharis of Harvard Extension School explains the idea of choice through classic literature.
Flint McGlaughlin speaks on the three ways to overcome the marketer’s greatest obstacle to effective messaging at MarketingSherpa Summit 2016.
Author Michael J. Lanning discusses the importance of making value propositions market-focused rather than internally focused.
Flint McGlaughlin's presentation at the University of Oxford examines the definition and importance of value proposition.