Three Ways You Can Use Our Research
Learn about how MECLABS' Research can help you
To help the marketer discover why customers say “yes,” we offer a wide array of resources, tools and services all focused on enabling marketers to achieve their sales and marketing goals. These resources include free access to our curated library of 20,000+ experiments and case studies, certification training, and Research Partnerships that involve working alongside the MECLABS scientists.
Watch this short 3-minute video to hear from MECLABS Managing Director Flint McGlaughlin as he explains how you can use this research to improve the effectiveness of your marketing initiatives.
Research
EXPLORE OUR FREE RESEARCH LIBRARYSearch our library of 20,000+ experiments and case studies and see how our methodology has improved results. You can also subscribe to one of our 9 newsletters to get content relevant to you.
Education
EARN A PROFESSIONAL CERTIFICATIONAdvance your career with education and training available in a variety of formats, including online/on-demand and a fully accredited graduate certificate in partnership with the University of Florida.
Research Partnerships
ENGAGE IN A RESEARCH PARTNERSHIPWork directly alongside MECLABS Scientists to make new discoveries and drive significant increases across your funnel.
OUR FAMILY OF BRANDS
By creating a customer-first science based on the cognitive psychology of conversion, MECLABS Institute has been able to help companies — ranging from startups to Fortune 500 companies — improve conversion and better serve customers.
Through more than 20 years of research and experimentation across more than 20,000 sales and marketing paths, MECLABS developed a series of methodologies and heuristics that all companies can use to improve bottom-line results. Continue exploring below to see how this research can benefit you.
MarketingSherpa focuses on inspiring through brand-side marketing campaign challenges, tactics and data to inspire, whereas MarketingExperiments can help you discover your customers through deep-dive testing and data.
MARKETER AS PHILOSOPHER
Based on his 20 years of research into customer decision theory, Flint McGlaughlin released a collection of his findings in The Marketer as Philosopher. These 40 brief reflections serve as the foundations of MECLABS methodology and go deeper than the “how to” questions to explore to the “why so” questions.
Click here to learn more about this book and how it was made
HOW CAN WE HELP?
How can we help?
Provide us with some contact information, and a member of the MECLABS team will follow up with you.
