MECLABS Institute and University of Florida Graduate Certificate:
Communicating Value and Web Conversion

Fall 2017 Semester Scholarship Contest

For the past four years, the researchers at MECLABS Institute have worked with the University of Florida to create a graduate certificate program  to help marketers better communicate the value of their products, and increase online conversion. 

Students in the program earn graduate credit from UF as they take a deep dive into the psychological processes of communicating value. With successful completion of all four classes, students are awarded a graduate certificate. 

To make it easier for one marketing professional to participate in the Communicating Value and Web Conversion graduate certificate program, MECLABS will be funding one fall semester 2017 course for one student. To be eligible, you must apply for the program, gain acceptance, and tell us what customer-first marketing means to you, as a marketer, by filling out the form below. Our academic team will choose a winner, who will receive full tuition for the first of four three-credit hour courses within the Communicating Value and Web Conversion Graduate Certificate at the University of Florida.

You can find more information about the program at or contact our team at with any questions. 

Key Dates:

July 1, 2017
University of Florida fall semester application deadline 

June 8, 2017
MECLABS Institute scholarship deadline 

Scroll down for the the full rules:

MECLABS Institute Scholarship Contest 2017

Before participating please read through these Official Rules. Your participation in the contest is an express acknowledgement and acceptance of these Official Rules, in their entirety. The MECLABS Institute Scholarship Contest (the “Promotion”), brought to you by MECLABS Institute (the “Promoter”) will be governed by these rules (the “Official Rules”). An outline of the contest specifics can be found on the 

MECLABS Institute Scholarship Contest 2017

  • Entries are submitted through 
  • Contest is open to all residents of the 50 States, the District of Columbia and Canada (excluding Quebec) 18 or older. Sorry, you’ll have to blame our attorneys and contest laws for this one.
  • One (1) entry will be selected from all participants using our sole discretion and will be deemed the winner. The winner will receive full tuition for the first of four three-credit hour courses within the Communicating Value and Web Conversion Graduate Certificate at the University of Florida for a total value of $2,397.00 USD.
  • If you are chosen, you will be notified by email. The winner must respond within three business days of being contacted. If you do not respond by 11:59pm PDT on the third day, another winner will be chosen.
  • This unit is purely for promotional giveaway. MECLABS Institute is not held liable to honor warranties, exchanges or customer service.
  • The full list of rules can be found below.
  • Entries can be submitted until 11:59pm PDT, Thursday, June, 8 2017.

Good luck!






The MECLABS Institute giveaways (the "Giveaways") are open only to individuals who are legal residents of the fifty (50) United States (including the District of Columbia) and Canada (excluding Quebec) and are 18 years of age or older. Employees of MECLABS Institute, its subsidiaries, parent companies, affiliated companies, advertising or promotion agencies, those involved in the production, development, implementation or handling of a Giveaway, any agents acting for, or on behalf of the above entities, their respective officers, directors, licensees, service providers, prize suppliers or any other person or entity associated with Giveaway (collectively "Giveaway Entities") and/or the immediate family (spouse, parents, siblings and children) and household members (whether related or not) of each such employee, are not eligible. Subject to all federal, state, and local laws and regulations. Void in Puerto Rico and where prohibited by law.


Participation in a Giveaway constitutes entrant's full and unconditional agreement to and acceptance of these Official Rules and the decisions of MECLABS Institute, which are final and binding. Winning a prize is contingent upon fulfilling all requirements set forth herein.

By entering the sweepstakes, you agree to receive marketing email communications from MECLABS Institute. We value your privacy. We will not rent or sell your email address. You may unsubscribe at any time.


The start and end times/dates (the "Entry Period") are located on the applicable Giveaway page at


Follow the directions on the applicable Giveaway page in order to submit an entry.  The use of any agencies or automated software to submit entries will void all entries submitted by that person.

To enter without applying to UF and paying the application fee, email during the Sweepstakes Period with the subject line “Summer 2017 Semester Scholarship Contest” and your first name, last name, email address, phone number, and provide an answer to the question “What does customer-first marketing mean to you, as a marketer?” 


Winner(s) will be selected using our sole discretion.  MECLABS Institute’s panel of marketing experts will select the winner(s).  The odds of being selected depend on the number of eligible entries received.  Potential winner(s) will be contacted via email and will be asked to provide their first and last names, email address and University of Florida Student Identification Number.  If a potential winner does not respond within the timeframe stated in the notification email, MECLABS Institute may select an alternate potential winner in his/her place at random from all entries received during the Entry Period.


Except where prohibited, the potential winner(s) may be required to complete and return an affidavit of eligibility and liability/publicity release (the "Affidavit/Release") within seven (7) days of being notified. If a potential winner fails to sign and return the Affidavit/Release within the required time period, an alternate entrant may be selected in his/her place.


The prize(s) (and their retail values) are located on the applicable Giveaway page. No cash or other substitution may be made, except by MECLABS Institute, who reserves the right to substitute a prize with another prize of equal or greater value if the prize is not available for any reason as determined by MECLABS Institute in its sole discretion. The winner is responsible for any taxes and fees associated with receipt or use of a prize.


In the event that the operation, security or administration of the Giveaway is impaired in any way for any reason, including, but not limited to fraud, virus or other technical problem, MECLABS Institute may, in its sole discretion, either: (a) suspend the Giveaway to address the impairment and then resume the Giveaway in a manner that best conforms to the spirit of these Official Rules; or (b) award the prize at random from among the eligible entries received up to the time of the impairment. MECLABS Institute reserves the right in its sole discretion to disqualify any individual it finds to be tampering with the entry process or the operation of the Giveaway or to be acting in violation of these Official Rules or in an unsportsmanlike or disruptive manner. Any attempt by any person to undermine the legitimate operation of the Giveaway may be a violation of criminal and civil law, and, should such an attempt be made, MECLABS Institute reserves the right to seek damages from any such person to the fullest extent permitted by law. MECLABS Institute’s failure to enforce any term of these Official Rules shall not constitute a waiver of that provision. In case of a dispute as to the owner of an entry, entry will be deemed to have been submitted by the authorized account holder of the screen name from which the entry is made. The authorized account holder is defined as the natural person who is assigned to an email address by an Internet access provider, online service provider, or other organization responsible for assigning email addresses for the domain associated with the submitted email address. 


By participating in the Giveaway, entrants agree to release and hold harmless the Giveaway Entities from and against any claim or cause of action arising out of participation in the Giveaway or receipt or use of any prize, including, but not limited to: (a) unauthorized human intervention in the Giveaway; (b) technical errors related to computers, servers, providers, or telephone or network lines; (c) printing errors; (d) lost, late, postage-due, misdirected, or undeliverable mail; (e) errors in the administration of the Giveaway or the processing of entries; or (f) injury or damage to persons or property which may be caused, directly or indirectly, in whole or in part, from entrant's participation in the Giveaway or receipt of any prize. Entrant further agrees that in any cause of action, the Giveaway Entities' liability will be limited to the cost of entering and participating in the Giveaway, and in no event shall the Giveaway Entities be liable for attorney's fees. Entrant waives the right to claim any damages whatsoever, including, but not limited to, punitive, consequential, direct, or indirect damages.


Except where prohibited, entrant agrees that any and all disputes, claims and causes of action arising out of, or connected with, the Giveaway or any prize awarded shall be resolved individually, without resort to any form of class action, and exclusively by the appropriate court located in the State of Florida. All issues and questions concerning the construction, validity, interpretation and enforceability of these Official Rules, entrant's rights and obligations, or the rights and obligations of MECLABS Institute in connection with the Giveaway, shall be governed by, and construed in accordance with, the laws of the State of Florida, without giving effect to any choice of law or conflict of law rules (whether of the State of Florida or any other jurisdiction), which would cause the application of the laws of any jurisdiction other than the State of Florida.


Participation in the Giveaway constitutes Winner's consent to MECLABS Institute’s use of Winner's name, likeness, picture, portrait, voice, opinions, biographical information and state of residence for promotional, publicity or advertising purposes worldwide in any media and on the World Wide Web, in perpetuity, without further payment, consideration, review or consent (where allowable)